![]() Looking to learn more about Milani? We've detailed 13 of the brand's best products for the next time you're making a drugstore run. The brand prides itself on being cruelty-free and is developing its portfolio of vegan products consistently. They want to promote the concept of wearing makeup because you want to, not because you need to, by using innovative, top-of-the-line formulas, and for every skin tone, without compromise. "We are targeting the multicultural makeup enthusiast who believes diversity and beauty are intertwined," says Tall. Milani Gilded Gold Hyper Pigmented Eyeshadow Palette - 15 Glamorous Eyeshadow Colors. The brand's motto is "Luxe for All," intending to make luxury quality products at an affordable price point. Milani Conceal Perfect Cream To Powder Smooth Finish (Spiced Almond) 14.97. "We create makeup for every shade, attitude, and style and have done so since the very beginning, way before inclusion and diversity was a hot topic," Tall explained. Milani's main goal is bringing beauty to the masses, delivering quality, and being transparent.ĭiversity and individuality aren't just buzzwords for Milani-they're part of the brand's core mission, and have been since it launched. neighborhood, because it is a place that truly embodies the melting pot of Los Angeles, where people from all backgrounds and walks of life come together to mingle and inspire each other," brand representative Aminata Tall told Byrdie. Touch Liquid Foundation and Milani Conceal and Perfect 2 in 1 Foundation. ![]() "The inspiration to start Milani is deeply rooted in the rich diversity of the East L.A. Cream products will keep skin more hydrated as we tend to get drier as we age. Lauri Minc, a former art teacher in East Los Angeles, founded Milani under one principle: “Beauty is something that is alive, real, and should be accessible to everyone.” Wanting to make high-end cosmetics at a drugstore price, Milani started as a brand for multicultural consumers, devoted to bringing beauty to those who often went overlooked at the beauty counter-the brand was one of the first to showcase diverse models in-store. ![]()
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